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Scott Harris
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AAMC Reporter: November 2006

AAMC President, Darrell G. Kirch, M.D.

A Word from the President:
"Revving Up Our Engines With Some STP"

When the AAMC Executive Committee charged us to engage in a new strategic process for the organization, I knew the last thing we wanted was to labor over producing a voluminous document—as so many of us have—that ends up in a vinyl binder gathering dust on a shelf! Rather, we saw this as an opportunity to energize the governance and the AAMC staff by engaging in new modes of thinking that would position the association most effectively for the future.We are calling this process "strategic thinking and positioning" (hence the "STP" acronym). In the coming months, our leadership,members, staff, and external stakeholders will engage in highlevel thinking about what kind of organization the AAMC should be to meet the myriad challenges and complexities we face over the next two to seven years.

To help "start our engines," the governance met in small group sessions at its September meeting to discuss the association's mission statement and the five strategic commitments developed during the AAMC's last strategic planning process in 1994. The questions raised by these discussions were so intriguing—particularly with regard to our mission, role, and our collective competencies that I wanted to share some of my impressions. For me, the most interesting discussion focused on our mission. The reality is that we are a membership organization, and as such, represent the interests of our members. However, our mission statement—"to improve the health of the public by enhancing the effectiveness of academic medicine"—says that we are committed above all to advancing the health of the public. This distinction generated one of the liveliest discussions at the governance meeting.Do we advance the interests of our members and hope the public ultimately benefits? Or do we focus first and foremost on what will benefit the public, even if it conflicts with the best interests of our individual members? While everyone agreed that this dynamic tension is to some degree inevitable, I came away feeling more strongly than ever how deeply committed our members are to aligning their activities with the greater good of the health of the public.

This discussion also raised some important questions about the "boundaries" of AAMC activities. For example, there are disciplinary boundaries, and the question of whether we should more actively collaborate with other health professions such as nursing and pharmacy. There also are geographic boundaries, and the question of whether, in an era of increasing globalization, we should reach out to the international medical school community. These questions naturally led to debate about our primary role as an organization and the competencies needed to perform that role. Is advocacy our primary role? Educating the public? Strengthening our member institutions and our system of medical education? All three? If so, what should the balance be among them? Depending on our answers to these questions, we may need to consider developing new organizational competencies, the key talents, expertise, and skill sets we need within the AAMC to carry out these roles in the years ahead.With so many changes to our operating environment since 1994, as well as a rising level of member services, ensuring the appropriate mix of competencies will be critical to our success.

As an indication of the task before us, we have only to look to the results of an "emerging trends" exercise conducted prior to the September governance meeting. In separate surveys, AAMC senior staff and executive council members were asked to identify the top trends likely to affect academic medicine in three domains: society, our field, and within the AAMC itself.Hundreds of trends were identified, with the overwhelming number of trends falling into the category of clinical care, as opposed to education or research.We now have synthesized these trends into 68 distinct categories and are working to further aggregate them into some key "megatrends." Though we are only at the beginning of our analysis, I would like to offer two observations.

First, we need to accept just how complex and unpredictable our world has become. Accelerated access to new technologies, continued growth of other associations with similar interests, the increasing need for collaboration—these are just a few of the trends identified that will require us to be an even more agile organization that rapidly responds to a changing environment. Second, the fact that most of the trends related to the clinical arena (continued growth of the uninsured, greater need to manage chronic disease, escalating health care costs) was not surprising, given the many dysfunctional aspects of our health care system. This finding not only affirms the challenges our institutions face individually, it also reminds us of one of our enduring strengths; that despite massive challenges in our clinical mission, we always seek to stay focused on our duties, obligations, and opportunities in education and research. As we move forward with the STP process itself, we must continue to do so.

My first 100 days as AAMC president have confirmed to me that we are a strong organization clearly headed in a positive direction.While I do not expect a dramatic change in focus, I do think we will need to be a different kind of organization to be ready to respond to the complex challenges we see (and especially to those we do not see) in the years ahead.While our STP process ultimately will result in a document setting the AAMC agenda in the years to come, the discussion and consensus that emerge from this process will be by far our most important products, and I believe will truly give us "the racer's edge."

Darrell G. Kirch, M.D.
AAMC President


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