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Electronic Communications - Video

Minnesota Medical Foundation at the University of Minnesota

"University of Minnesota Stem Cell Institute"

At the University of Minnesota Medical School, a unique consortium of scientists have been assembled to help unlock the potential power of stem cells, establishing a first-of-its-kind Stem Cell Institute. A video was produced to attract the attention of potential stakeholders-donors, legislators, and other advocates-as a means to generate additional support for the Institute.

Goals

  • Produce a video that educates viewers about the potential for stem cells and University of Minnesota's place among world leaders
  • Demonstrate that stem cell biology is a key strategic priority at the University
  • Present the basic and clinical science application of stem cell biology
  • Discuss the ethical dilemmas that arise and how the Institute has handled them
  • Show that the Institute was made possible through philanthropy
  • Carry the Campaign Minnesota theme

Results

  • Over 75 presentations have been made to potential donors using the stem cell video
  • Video has also been used to educate state legislators on the potential of stem cell science
  • Institute has received a large donation from a medical school alumnus impressed with the video and direction of the Institute

Contact
Dan Saftig, Vice President of Marketing and Communications (612) 626-5378

Stem Cell Institute video

Unversity of Minnesota Stem Cell Instiute Video

 

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