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AAMC Project Medical Education Workshop

Hands-on Session to Assist You in Planning Your Project Medical Education (PME) program

October 27, 2006, 8a - 1:30p
Seattle Convention Center, Room 310
Registration Fee: $175 (includes planning manual, breakfast and lunch)

AAMC's Project Medical Education (PME) works with AAMC-member institutions to radically advance policymakers' understanding of medical education. The PME model program is an excellent way for you to ensure that your key audiences realize the significant contributions made by academic medicine and to garner their support for medical education.

The PME model is an interactive program where your attendees assume the roles of medical students, residents, and faculty physicians. To date, more than 650 policymakers have attended a PME program hosted by 60 institutions. The PME training manual and collateral materials are designed to minimize the amount of planning that you will need to do when hosting policymakers at your own campus or hospital.

To help you develop your PME program, organize a planning team at your institution and attend one of the workshops where you and your team members will:

  • Find out more about the advantages of hosting a PME program at your institution;
  • Gain step-by-step planning instructions for organizing your PME event;
  • Determine the key messages that you want to send to legislators and influential policymakers; and,
  • Hear about best practices, lessons learned, and ways to make sure your program is a success.

Who should attend?

This workshop is designed for faculty and staff who are responsible for education affairs, public relations, institutional advancement, government relations or any other discipline that may be involved in educating policymakers and influential stakeholders. If you are considering hosting a PME program at your institution within the next year, the workshop will prove to be extremely valuable.

For further information about Project Medical Education, please contact: Chris Tucker, 202-828-0989, ctucker@aamc.org

Registration

The workshop is held on the opening day of the AAMC Annual Meeting. Register for this workshop by selecting Project Medical Education Workshop ($175) on the registration form.

Preliminary Agenda

8:00 - 8:30a
Continental Breakfast

8:30 - 8:40a
Welcome, Introductions and Workshop Overview
Chris Tucker
Director, Project Medical Education and Institutional Advancement
AAMC

8:40 - 8:55a
Overview of the Project Medical Education Program

  • Goals of the project
  • Origin of program
  • Research behind the PME program
  • Education versus lobbying
  • Progress to date
  • Congressional Travel and Ethics
  • HIPAA

8:55 - 9:35a
AAMC Public and Congressional Staff Opinion Research Findings
Patty Green
PS Green Inc.

9:35 - 9:45a
Messages Exercise: Determining the messages that you want to send to your audience.

9:45 - 10:00a
Break

10:00 - 10:10a
Messages Re-cap

10:10 - 11:20a
Case Studies: Analysis of Previous Programs in Detail
Two previous PME hosts will highlight their planning process, program execution, and program follow-up and provide detailed tips for hosting a successful program as well as ideas on expanding the program to varied audiences.

J. Corey Feist, J.D.
General Counsel
UVA Health Services Foundation

Steven Bristow
Director, Legislative Affairs
Parkland Health and Hospital System

11:20 - 11:30a
Early Stages of Planning Your PME Program

  • Introduction to the planning manual
  • Getting internal buy-in
  • Assembling your dream team
  • Developing your draft budget
  • Getting the attendees that you want
  • Sample invite process

11:30 - 12:15p
Lunch (provided)

12:15 - 1:00p
Establishing the Content of Your Program

  • Developing your draft agenda
  • Selecting presenters
  • Utilizing the modules and talking points
  • "Fulfilling the Promise" Campaign
  • Best practices

1:00 - 1:10p
Other Important Components of Your Program

  • Media coverage
  • New/topical issues
  • Follow-up with attendees

1:10 - 1:30p
Workshop Wrap-up and Evaluation

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